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Intellectual Property

Intellectual Property Services — Protect What You Built

Your brand, your content, your innovations — these are assets that need the same protection as your balance sheet. Most companies under-protect IP until a dispute teaches them otherwise. We run IP as a portfolio discipline: audited, registered, monitored, and enforced.

AuditIP identified across the business
Registertrademarks, copyrights, designs filed
Monitorwatch services catching conflicts
Enforceoppositions and infringements handled

What is IP portfolio management, in plain words?

Intellectual property services cover the full lifecycle of intangible assets: identifying what IP the business owns (trademarks, copyrights, designs, patents, trade secrets), securing registrations, managing the portfolio (renewals, assignments, licensing), monitoring for infringement, and enforcing rights through oppositions and legal action.

The discipline most companies skip is the audit — knowing what you own. Businesses routinely discover they don't own their brand (registered by a distributor), their software (built by contractors without assignment), or their designs (never filed). The audit finds these gaps while they're fixable.

How do you know you need this?

Signal 01

Consumer and D2C brands where the trademark IS the business — the name on the package is worth more than the factory. Technology companies where code, content, and data need layered protection. Creative businesses — media, design, education — where copyright is the revenue model.

Signal 02

Companies expanding into new markets or categories, where trademark clearance in the new territory prevents expensive rebranding. And anyone who's received a cease-and-desist or found a copycat — enforcement needs are urgent and specific.

What we actually do.

1

IP audit

A systematic review of the business to identify every IP asset — registered and unregistered, owned and merely used. The audit report maps what you have, what's protected, what's exposed, and what to do about each gap, prioritised by commercial value.

2

Registration programme

Trademarks, copyrights, designs filed strategically — right classes, right territories, right timing. Coordinated so the portfolio builds coherently instead of as scattered filings.

3

Portfolio management

Renewals calendared and executed, assignments recorded, licensing agreements drafted, portfolio reviewed annually. IP that isn't managed decays — renewals lapse, ownership chains break.

4

Watch and monitoring

Trademark watch services flagging conflicting applications; market monitoring for counterfeits and copycats. Early detection is cheap; late discovery is litigation.

5

Enforcement

Oppositions against conflicting marks, cease-and-desist strategy, infringement actions coordinated with litigation counsel. Enforcement calibrated to the threat — not every conflict needs a lawsuit, but every threat needs a response.

What it costs, and how long it takes.

How long it takes

IP audits are fixed-fee projects (2–4 weeks). Registrations are per-filing fixed fees. Portfolio management and watch services are annual retainers. Enforcement is scoped per matter.

What it costs

Build the portfolio before you need it — registration takes 12–18 months in India, and you can't enforce what you haven't filed.

Where we see this go wrong.

Watch out

The unowned brand

Years of brand-building on a trademark registered by someone else — a distributor, a former partner, a squatter. Clearance and filing should precede marketing spend, not follow it.

Watch out

Contractor-created IP

Software, designs, content built by contractors or agencies without IP assignment clauses. The creator owns it by default; without assignment, you're licensing your own product. Every contractor agreement needs the clause.

Watch out

Filing and forgetting

Registrations obtained then neglected — renewals missed, assignments unrecorded, licences undocumented. A portfolio needs management or it isn't one.

How the engagement works.

Step 01

Audit

What you own, what's protected, what's exposed. The portfolio map.

Step 02

Secure

Registrations filed strategically across the portfolio gaps.

Step 03

Manage

Renewals, assignments, licences — the portfolio maintained.

Step 04

Defend

Watch, oppositions, enforcement. The assets protected in practice.

Questions we hear.

One registration is a start, not a portfolio. Classes, territories, related marks, copyrights, designs — the audit usually finds gaps.

12–18 months in India if unopposed. Oppositions extend it. File early — rights date from application.

™ claims the mark; ® denotes registration. Using ® without registration is an offence. The symbols matter legally, not just cosmetically.

Generally yes for work created in employment — but contractor and consultant work needs explicit assignment. Check your agreements.

Assess the infringement, then calibrate: cease-and-desist, opposition, or legal action. Speed matters — we act fast.

If you sell or plan to sell abroad, yes — trademark rights are territorial. Madrid Protocol filings streamline multi-country protection.

A systematic review of what you own, what's protected, what's exposed, and what's leaking — it usually finds three to five critical gaps on the first pass. Every growing company needs one.

It's niche in India but growing — relevant in litigious sectors or for US expansion. We assess the risk-reward honestly rather than selling the product.

Yes — and licensing is often more profitable than the underlying business. But the terms (territory, exclusivity, royalties, quality control) make or break it.

It depends on the assignment agreements signed at founding. Without them, you're negotiating from weakness — which is why founder IP assignment is day-one work.

Intellectual Property

Start with a conversation.

Talk to a partner about your situation — no pitch, no obligation. If we're not the right firm for it, we'll tell you that too.

Request a consultation